Creating a logo for a database company

Not much comes to mind when you think of an image to represent databases. In fact I feel overwhelmed when someone even speaks the word. I think of complexity, hours of coding and loads of data some how magically organized. So when Greg Adams approached me to create the identity for his database company I of course jumped at the opportunity but thought, this is going to be a challenge. I was excited about this project because Greg was starting his own business and my designs would be his client's first impression. Below is the logo we have finalized. Stay tuned for his Web site and business cards.